【My Sister in law Reluctantly Climbed on Top】

2025-06-26 02:13:03 473 views 322 comments

It's now way easier to pay for a bucket of fried chicken in China.

A KFC restaurant in Hangzhou,My Sister in law Reluctantly Climbed on Top China is testing a new facial recognition payment system that lets you pay for your meal by simply smiling at a camera.

The new payment method called "Smile to Pay" was launched in partnership with Alipay, the popular mobile and online payment platform created by Chinese conglomerate Alibaba.

The company says the facial recognition technology only takes about two seconds to scan someone's face using a 3D camera and a “live-ness detection algorithm” to combat fraud.

Mashable Light Speed Want more out-of-this world tech, space and science stories? Sign up for Mashable's weekly Light Speed newsletter. By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

Customers who decide to use the new facial payment method must also enter their phone number as a second form of authentication.

Even though it looks silly, this new form of payment is actually something Alibaba has been working on for many years. Company president Jack Ma demonstrated some of the underlying technology two years ago at IFA in Germany. The company that built the underlying technology, Megvii, raised $100 million from investors in December.

This isn't the first time KFC has shown interest in facial-recognition technology, either. Last year, KFC's Chinese division partnered with Baidu to create new tech-infused "smart restaurants" that used similar technology to scan a customer's face and make food order suggestions based on their mood, age, and gender.

It's worth noting that KFC has never been a brand to shy away from an expensive marketing stunt. In the past, the company has launched weird campaigns like a a meal box that charged your phone while you were eating and Bluetooth keyboard trays. It remains to be seen whether facial-recognition payments are something customers actually consider to be useful — but with rumors that the next iPhone will have similar technology, it's easy to imagine a world where everyone is paying for things using their faces, rather than swiping their credit cards.


Featured Video For You
KFC's creepy VR training game is a terrifying way to welcome new employees

Topics Facial Recognition

Comments (67414)
Wisdom Information Network

Superstar Power

2025-06-26 00:44
Transmission Information Network

David Lynch, Hiding in Plain Sight

2025-06-25 23:53
New Knowledge Information Network

Happy Birthday, Andy Warhol!

2025-06-25 23:36
Exquisite Information Network

Art After Social Collapse

2025-06-25 23:33
Search
Latest Posts
Condo-Maximum
2025-06-26 01:50
The Art of Marbling
2025-06-26 01:39
I Remember Georges Perec
2025-06-26 00:56
Somebody Else’s Babies
2025-06-25 23:39
Newsletter

Subscribe to our newsletter for the latest updates.

Follow Us
Recent Articles
Lost in Boston
2025-06-26 01:41
The Zines of ABC No Rio
2025-06-26 00:38
Your Summer Reading, Sorted
2025-06-26 00:29
<i>New People</i>, Old Words
2025-06-25 23:40